Small Business Solution

Small Business Solution

LIN Small Business Solution is custom designed solution on web, built on the LIN platform, for small businesses and professional firms to maintain and keep updated contact details (including email, mobile phone and addresses) of their clients and suppliers and interact with them in real time.

LIN provides an opportunity to small businesses and professional firms to establish and engage continuous association with all their stakeholders including customers, employees, partners and shareholders. LIN on one side enhances businesses’ potential for increasing revenue through customer engagement and on the other provides a mechanism for reducing cost of operations through automation and self-service.

LIN breaks away from the age old tradition of maintaining contact information as passive records in databases by the receiver of the data. Using LIN, small businesses and professional service providers empower their stakeholders to become custodians of their own contact information and keep it updated at all times on LIN. Whenever the owner changes the contact details, the business is notified of the change to update their records and take appropriate actions based on the relationship with the contact.

LIN further strengthens the relationship of the businesses and professionals with their clients by providing them with capabilities to communicate, interact and engage in real time. Not only LIN allows administrators to execute campaigns for revenue generation, it also provides performance metrics to measure the success of those initiatives in real time.

And all this is possible at a small monthly operational expense. No need to invest in heavy technology or buy expensive software and wait for the IT guy to come and install the system. LIN is readily available as a service on web and mobile that business can register and start using instantly.

Benefits of LIN to small businesses

lin prepare email
LIN provides multiple benefits to all types of small businesses, proprietorships and professionals to connect, communicate and interact with their customers and suppliers. Some of them are as follows:

• Efficient self-service to maintain updated contact details of stakeholders
• Effective communication with contacts using mass mailing, sms and notifications
• Real engagement and lifelong connection through events and information boards
• Intelligent analytics to understand stakeholder response to communication
• Rapid roll out, easy personalisation, no investment in hardware or software
• Flexible opex based engagement model providing software as a service

Types of business who can use LIN

lin prepare email
LIN can be used by different small businesses, proprietorships, professionals, financial advisors, traders and service providers for multiple purposes and for solving different business problems. LIN can be used by:

• Small businesses for effective email marketing campaigns for customers
• Service providers to maintain latest contact details of their clients
• Financial advisers and insurance agents to send important information on policy, products and reminders as notifications on mobile to their customers
• Professionals as their digital business card that always has their latest contact details
• Traders to manage their suppliers

These are just some use cases of LIN and there can be many more based on different business requirements.

Self-maintained phone book for users
In addition to be of use to small companies, LIN also brings additional value to individual users who are connected to them using LIN4Me mobile app. LIN4Me mobile app (available on iOS and android) can be used as the new age self-maintained phone book for individual users. As the contact details are maintained by the owners themselves, the contact information of the connections on the LIN4Me phone book is always updated, correct and complete without the need for the user to maintain it. He can use the app to call the contact or email or text or even navigate to the address directly from the app with just a single click. The LIN4Me app is also used to receive information about events, campaigns and alerts from connected businesses and organisations and becomes an integral part of the mobile phone.

Capabilities provided by LIN to small business
LIN provides a rich set of capabilities on the web for organisations to manage their contacts, communicate and engage with them. These capabilities include:

• Private and Public profiles for small business organisations
• Administrator workspace on web with full view of contacts
• Bulk on-boarding of older data and registration
• Search and filters for data selection and export to excel
• Engagement through creation and management of events
• Email, SMS notifications and mobile alerts to all / selected stakeholders
• Powerful analytics and dashboard to measure success of communication